Boban is a Product Manager with a decade of experience in tech, spanning foodtech, fintech, and e-commerce. He presently works at Klarna, the leading global provider of buy now, pay later services and an innovative consumer bank, also recognized as a global AI power user.

At Klarna, Boban leads the ‘Sign in with Klarna’ product, a pioneering social login that enables consumers to create accounts with any merchant worldwide quickly and enhances and personalizes their entire shopping journey.

Originally from Macedonia and now living in Berlin, Boban brings a diverse perspective to his work, enriched by his global experience with both American and European companies. His passion for technology and its potential to improve lives has driven his career and extends to his academic pursuits. He is completing an MBA at the University of Essex, where his research focuses on integrating Large Language Models into customer service chatbots.

Boban is dedicated to continuous learning and enjoys sharing his insights with the broader community. He actively engages in industry discussions through podcasts and written content, providing practical perspectives on various topics.