{"id":4034,"date":"2023-09-19T09:44:33","date_gmt":"2023-09-19T09:44:33","guid":{"rendered":"https:\/\/www.ecommerceconference.mk\/2023\/?post_type=speaker&#038;p=4034"},"modified":"2023-09-20T09:49:02","modified_gmt":"2023-09-20T09:49:02","slug":"stefan-kovacevic","status":"publish","type":"speaker","link":"https:\/\/ecommerceconference.mk\/2023\/mk\/blog\/speaker\/stefan-kovacevic\/","title":{"rendered":"Stefan Kova\u010devi\u0107"},"content":{"rendered":"\n<p>Stefan is an experienced sales and marketing professional with a strong background in digital marketing, media and eCommerce. He started his career at Mastercard Canada, where he played a key role in developing their first online direct-to-consumer cardholder program \u201cPriceless Toronto\u201d and implementing two-click payment checkout for their top 20 online retail partners.<\/p>\n\n\n\n<p>He later joined Nestl\u00e9 Canada, where he focused on driving awareness and conversion for all 8 key categories through retail digital media at Amazon Advertising and Walmart Media Group.<\/p>\n\n\n\n<p>In 2021, he moved to the Nestl\u00e9 headquarters in Switzerland to join the Global Sales team helping develop the Global eCommerce Acceleration program, embedding the overall strategy and framework to the top 20 eCommerce markets worldwide.<\/p>\n\n\n\n<p>Currently based in Barcelona, Stefan serves as the Global eCommerce Digital Shelf Lead, leveraging data and technology to bring categories, and brands to life on the digital shelf through content, retail search, and retail digital media.<\/p>\n","protected":false},"author":3,"featured_media":4053,"template":"","class_list":["post-4034","speaker","type-speaker","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Stefan Kova\u010devi\u0107 - ecommerce conference 2023<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ecommerceconference.mk\/2023\/mk\/blog\/speaker\/stefan-kovacevic\/\" \/>\n<meta property=\"og:locale\" content=\"mk_MK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Stefan Kova\u010devi\u0107 - ecommerce conference 2023\" \/>\n<meta property=\"og:description\" content=\"Stefan is an experienced sales and marketing professional with a strong background in digital marketing, media and eCommerce. He started his career at Mastercard Canada, where he played a key role in developing their first online direct-to-consumer cardholder program \u201cPriceless Toronto\u201d and implementing two-click payment checkout for their top 20 online retail partners. He later [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ecommerceconference.mk\/2023\/mk\/blog\/speaker\/stefan-kovacevic\/\" \/>\n<meta property=\"og:site_name\" content=\"ecommerce conference 2023\" \/>\n<meta property=\"article:modified_time\" content=\"2023-09-20T09:49:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ecommerceconference.mk\/2023\/wp-content\/uploads\/sites\/8\/2023\/09\/10.png\" \/>\n\t<meta property=\"og:image:width\" content=\"278\" \/>\n\t<meta property=\"og:image:height\" content=\"264\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 \u043c\u0438\u043d\u0443\u0442\u0430\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/ecommerceconference.mk\/2023\/mk\/blog\/speaker\/stefan-kovacevic\/\",\"url\":\"https:\/\/ecommerceconference.mk\/2023\/mk\/blog\/speaker\/stefan-kovacevic\/\",\"name\":\"Stefan Kova\u010devi\u0107 - ecommerce conference 2023\",\"isPartOf\":{\"@id\":\"https:\/\/ecommerceconference.mk\/2023\/mk\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/ecommerceconference.mk\/2023\/mk\/blog\/speaker\/stefan-kovacevic\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/ecommerceconference.mk\/2023\/mk\/blog\/speaker\/stefan-kovacevic\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/i0.wp.com\/ecommerceconference.mk\/2023\/wp-content\/uploads\/sites\/8\/2023\/09\/10.png?fit=278%2C264&ssl=1\",\"datePublished\":\"2023-09-19T09:44:33+00:00\",\"dateModified\":\"2023-09-20T09:49:02+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/ecommerceconference.mk\/2023\/mk\/blog\/speaker\/stefan-kovacevic\/#breadcrumb\"},\"inLanguage\":\"mk-MK\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/ecommerceconference.mk\/2023\/mk\/blog\/speaker\/stefan-kovacevic\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"mk-MK\",\"@id\":\"https:\/\/ecommerceconference.mk\/2023\/mk\/blog\/speaker\/stefan-kovacevic\/#primaryimage\",\"url\":\"https:\/\/i0.wp.com\/ecommerceconference.mk\/2023\/wp-content\/uploads\/sites\/8\/2023\/09\/10.png?fit=278%2C264&ssl=1\",\"contentUrl\":\"https:\/\/i0.wp.com\/ecommerceconference.mk\/2023\/wp-content\/uploads\/sites\/8\/2023\/09\/10.png?fit=278%2C264&ssl=1\",\"width\":278,\"height\":264},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/ecommerceconference.mk\/2023\/mk\/blog\/speaker\/stefan-kovacevic\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/ecommerceconference.mk\/2023\/mk\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Stefan Kova\u010devi\u0107\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/ecommerceconference.mk\/2023\/mk\/#website\",\"url\":\"https:\/\/ecommerceconference.mk\/2023\/mk\/\",\"name\":\"ecommerce conference 2023\",\"description\":\"6th Regional Ecommerce Conference, 14.11.2023 - Skopje N. Macedonia\",\"publisher\":{\"@id\":\"https:\/\/ecommerceconference.mk\/2023\/mk\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/ecommerceconference.mk\/2023\/mk\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"mk-MK\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/ecommerceconference.mk\/2023\/mk\/#organization\",\"name\":\"ecommerce conference 2023\",\"url\":\"https:\/\/ecommerceconference.mk\/2023\/mk\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"mk-MK\",\"@id\":\"https:\/\/ecommerceconference.mk\/2023\/mk\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/i0.wp.com\/ecommerceconference.mk\/2023\/wp-content\/uploads\/sites\/8\/2023\/07\/logo-main.png?fit=1713%2C327&ssl=1\",\"contentUrl\":\"https:\/\/i0.wp.com\/ecommerceconference.mk\/2023\/wp-content\/uploads\/sites\/8\/2023\/07\/logo-main.png?fit=1713%2C327&ssl=1\",\"width\":1713,\"height\":327,\"caption\":\"ecommerce conference 2023\"},\"image\":{\"@id\":\"https:\/\/ecommerceconference.mk\/2023\/mk\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Stefan Kova\u010devi\u0107 - ecommerce conference 2023","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ecommerceconference.mk\/2023\/mk\/blog\/speaker\/stefan-kovacevic\/","og_locale":"mk_MK","og_type":"article","og_title":"Stefan Kova\u010devi\u0107 - ecommerce conference 2023","og_description":"Stefan is an experienced sales and marketing professional with a strong background in digital marketing, media and eCommerce. He started his career at Mastercard Canada, where he played a key role in developing their first online direct-to-consumer cardholder program \u201cPriceless Toronto\u201d and implementing two-click payment checkout for their top 20 online retail partners. He later [&hellip;]","og_url":"https:\/\/ecommerceconference.mk\/2023\/mk\/blog\/speaker\/stefan-kovacevic\/","og_site_name":"ecommerce conference 2023","article_modified_time":"2023-09-20T09:49:02+00:00","og_image":[{"width":278,"height":264,"url":"https:\/\/ecommerceconference.mk\/2023\/wp-content\/uploads\/sites\/8\/2023\/09\/10.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 \u043c\u0438\u043d\u0443\u0442\u0430"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/ecommerceconference.mk\/2023\/mk\/blog\/speaker\/stefan-kovacevic\/","url":"https:\/\/ecommerceconference.mk\/2023\/mk\/blog\/speaker\/stefan-kovacevic\/","name":"Stefan Kova\u010devi\u0107 - ecommerce conference 2023","isPartOf":{"@id":"https:\/\/ecommerceconference.mk\/2023\/mk\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ecommerceconference.mk\/2023\/mk\/blog\/speaker\/stefan-kovacevic\/#primaryimage"},"image":{"@id":"https:\/\/ecommerceconference.mk\/2023\/mk\/blog\/speaker\/stefan-kovacevic\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/ecommerceconference.mk\/2023\/wp-content\/uploads\/sites\/8\/2023\/09\/10.png?fit=278%2C264&ssl=1","datePublished":"2023-09-19T09:44:33+00:00","dateModified":"2023-09-20T09:49:02+00:00","breadcrumb":{"@id":"https:\/\/ecommerceconference.mk\/2023\/mk\/blog\/speaker\/stefan-kovacevic\/#breadcrumb"},"inLanguage":"mk-MK","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ecommerceconference.mk\/2023\/mk\/blog\/speaker\/stefan-kovacevic\/"]}]},{"@type":"ImageObject","inLanguage":"mk-MK","@id":"https:\/\/ecommerceconference.mk\/2023\/mk\/blog\/speaker\/stefan-kovacevic\/#primaryimage","url":"https:\/\/i0.wp.com\/ecommerceconference.mk\/2023\/wp-content\/uploads\/sites\/8\/2023\/09\/10.png?fit=278%2C264&ssl=1","contentUrl":"https:\/\/i0.wp.com\/ecommerceconference.mk\/2023\/wp-content\/uploads\/sites\/8\/2023\/09\/10.png?fit=278%2C264&ssl=1","width":278,"height":264},{"@type":"BreadcrumbList","@id":"https:\/\/ecommerceconference.mk\/2023\/mk\/blog\/speaker\/stefan-kovacevic\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/ecommerceconference.mk\/2023\/mk\/"},{"@type":"ListItem","position":2,"name":"Stefan Kova\u010devi\u0107"}]},{"@type":"WebSite","@id":"https:\/\/ecommerceconference.mk\/2023\/mk\/#website","url":"https:\/\/ecommerceconference.mk\/2023\/mk\/","name":"ecommerce conference 2023","description":"6th Regional Ecommerce Conference, 14.11.2023 - Skopje N. Macedonia","publisher":{"@id":"https:\/\/ecommerceconference.mk\/2023\/mk\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ecommerceconference.mk\/2023\/mk\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"mk-MK"},{"@type":"Organization","@id":"https:\/\/ecommerceconference.mk\/2023\/mk\/#organization","name":"ecommerce conference 2023","url":"https:\/\/ecommerceconference.mk\/2023\/mk\/","logo":{"@type":"ImageObject","inLanguage":"mk-MK","@id":"https:\/\/ecommerceconference.mk\/2023\/mk\/#\/schema\/logo\/image\/","url":"https:\/\/i0.wp.com\/ecommerceconference.mk\/2023\/wp-content\/uploads\/sites\/8\/2023\/07\/logo-main.png?fit=1713%2C327&ssl=1","contentUrl":"https:\/\/i0.wp.com\/ecommerceconference.mk\/2023\/wp-content\/uploads\/sites\/8\/2023\/07\/logo-main.png?fit=1713%2C327&ssl=1","width":1713,"height":327,"caption":"ecommerce conference 2023"},"image":{"@id":"https:\/\/ecommerceconference.mk\/2023\/mk\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/ecommerceconference.mk\/2023\/mk\/wp-json\/wp\/v2\/speaker\/4034"}],"collection":[{"href":"https:\/\/ecommerceconference.mk\/2023\/mk\/wp-json\/wp\/v2\/speaker"}],"about":[{"href":"https:\/\/ecommerceconference.mk\/2023\/mk\/wp-json\/wp\/v2\/types\/speaker"}],"author":[{"embeddable":true,"href":"https:\/\/ecommerceconference.mk\/2023\/mk\/wp-json\/wp\/v2\/users\/3"}],"version-history":[{"count":0,"href":"https:\/\/ecommerceconference.mk\/2023\/mk\/wp-json\/wp\/v2\/speaker\/4034\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ecommerceconference.mk\/2023\/mk\/wp-json\/wp\/v2\/media\/4053"}],"wp:attachment":[{"href":"https:\/\/ecommerceconference.mk\/2023\/mk\/wp-json\/wp\/v2\/media?parent=4034"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}